Artist rendering of the new Sands Cotai Central. The integrated resort is expected to open in spring 2012 with all new hotel, meetings and convention, leisure and gaming offerings on the Cotai Strip. Credit Conrad Hotels & Resorts.

MACAU - Sands China Ltd. today announced the unveiling of the new Sands Cotai CentralTM brand logo. A shimmering, gold-themed event was held at The Venetian® Macao-Resort-Hotel Thursday, with an audience of government officials, dignitaries, business partners and media in attendance.

Edward M. Tracy, President and Chief Executive Officer of Sands China Ltd., remarked, "Today, we celebrate the latest milestone of Sands China Chairman Sheldon Adelson's vision for the Cotai Strip - further developing Macao into a leading business, leisure, travel and entertainment destination in the region and the world, with multiple brands, and multiple experiences."

The latest integrated resort offering from Sands China Ltd. is located at the centre point of the Cotai Strip®, offering its guests pathways to adventure, fun and fortune, with hotels, meetings and convention space, retail, entertainment and dining facilities and two, themed casinos.

The introduction of Sands Cotai Central is bringing three new international hotel brands - Conrad, Sheraton and Holiday Inn - to the Cotai Strip, providing an expanded variety of affordable luxury to Macao visitors looking for a diversity of new experiences. A computer-rendered flythrough video of the upcoming resort features a footbridge that connects to sister properties The Venetian® Macao and The PlazaTM Macao across the street.

The three, interconnected Sands China properties will form an integrated city of sorts on the Cotai Strip, offering a staggering 600 stores to choose from - the most in any one single location in all of Macao - creating the largest, most diverse and most convenient luxury duty-free shopping experience. The unique design of Shoppes Cotai Central creates a refreshing ambiance through an abundance of natural light and cascading waterfalls, producing a relaxing shopping experience for the visitor. The new Sands Cotai Central resort will add nearly 5,800 hotel rooms and suites; 1.2 million square feet of retail, entertainment and dining facilities, and convention and meeting space; and 300,000 square feet of gaming space to the already heavyweight portfolio of Sands China Ltd.

Sands Cotai Central is expected to launch in Spring 2012. More information is available online at

Public Relations, Venetian Macau Limited
Mabel Wu
Tel: +853 8118 2268 / +853 6240 5635

About Sands Cotai CentralTM
Sands Cotai CentralTM is the centre point of the Cotai Strip® - the pathway to adventure, fun and fortune. Featuring three celebrated hotel brands - Conrad, Sheraton and Holiday Inn - Sands Cotai Central offers visitors to the Cotai Strip an expanded offering of affordable luxury available nowhere else in Macao, with approximately 5,800 hotel rooms and suites, and 1.2 million square feet of retail, entertainment and dining facilities, and meetings and convention space. With nearly 100 retail outlets, Shoppes Cotai Central joins The Grand Canal Shoppes and The Shoppes at Four Seasons to offer a total of 600 luxury duty-free stores to choose from - the most in any one single location in all of Macao. And with two spas, three health clubs and 300,000 square feet of gaming space in two, uniquely themed casinos, Sands Cotai Central provides a new level of luxury and accessibility to the Cotai Strip.

For more information, please visit

About Conrad Hotels & Resorts
Spanning more than five continents with nearly 35 properties, Conrad Hotels & Resorts has created a seamless connection between contemporary design, leading innovation and curated art to inspire the entrepreneurial spirit of the globally connected traveler. Guests can manage their stay through the Conrad Concierge service in the Hilton Honors mobile app, getting access to pre check-in and room selection, to ordering in-room dining and mobile checkout, all from their own mobile device. Conrad is part of Hilton, a leading global hospitality company. Connect with Conrad by booking at or through the Hilton Honors mobile app. Learn more about the brand by visiting and follow us on Facebook, Instagram, and Twitter.

About Hilton
Hilton (NYSE: HLT) is a leading global hospitality company, with a portfolio of 14 world-class brands comprising more than 5,300 properties with more than 863,000 rooms, in 106 countries and territories. Hilton is dedicated to fulfilling its mission to be the world’s most hospitable company by delivering exceptional experiences – every hotel, every guest, every time. The company's portfolio includes Hilton Hotels & Resorts, Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Canopy by Hilton, Curio Collection by Hilton, DoubleTree by Hilton, Tapestry Collection by Hilton, Embassy Suites by Hilton, Hilton Garden Inn, Hampton by Hilton, Tru by Hilton, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages an award-winning customer loyalty program, Hilton Honors. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits, including a flexible payment slider that allows members to choose exactly how many Points to combine with money, an exclusive member discount that can’t be found anywhere else, and free standard Wi-Fi. Visit for more information and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram, and YouTube.

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